Social media is one of the essential elements of any digital marketing strategy. When you take advantage of Facebook, Twitter, and Instagram, you’re exposing your product to an audience of millions. The social media platforms boast an engaged audience of young influencers who can take a small business to the next hot thing with a short post – and it all starts with a tool called Facebook Ads Manager.
Facebook is the world’s largest social media platform, and it’s easy to monetize the platform with their advertising tool, Facebook Ads Manager. This tool allows you to design ads that will appear on the Facebook family of apps and services including Instagram and Audience Network, manage your ads based on audience, budget, and schedule; and track the results with up-to-the-minute data.
If you want to use Facebook Ads Manager to increase your product awareness, a full-service digital marketing agency can help. Kaizen Sigma LLC is taking on new clients and is ready to maximize your Facebook profile. Until then, you can learn the art of ads on Facebook with these five popular videos showing you the ins and outs of the popular advertising platform.
Social media expert Miles Beckler has updated his previous videos to show users how to use the new ad manager. The video shows how to create an ad campaign in real time without the power editor that was a key part of previous versions. Twenty-three minutes long, this video is concise and easy to watch, with many on-screen displays of the software.
An in-house short tutorial from Facebook Business, this two-minute video is an ideal beginner’s guide to the platform for novices. It summarizes the features of Ad Manager, showing how it can be managed for budget, schedule, and other factors. While it’s not as in-depth as other videos from third-parties, it’s an accurate portrayal of how easy it is to manage your costs and boosts your brand awareness.
Web design expert Darrel Wilson provides a detailed sixty-three-minute look at the features of Facebook Ads with a focus on how to sync it up with WordPress. It takes you through setting your business up on Facebook and designing ads. While Wilson is primarily a WordPress expert, he has a good grasp of Ads Manager and gets high marks for his easy-to-understand approach.
Digital Education company Surfside PPC offers this forty-five minute Facebook ads tutorial labeled for beginners. While it‘s not as easy to follow as some other videos on this list, it gets high marks for its exhaustive look at Facebook best practices and how to appeal to different audiences. This video is one of the best for people who want an education-focused approach.
At an hour and thirteen minutes, this video from social media marketing expert Kevin David is the most exhaustive on the list. The video begins by showing the basics of the ad platform for beginners and moves into expert subjects like custom audiences. David emphasizes his own success story as a former accountant who left his job to become independently financially successful.
After watching these five videos, you’ll know the ins and outs of Facebook ads manager. The only thing that’s left is to take control of your digital future. Contact Kaizen Sigma LLC to schedule a free strategy call today.
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