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	<title>Beginner Basics Archives - Kaizen Sigma, LLC</title>
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		<title>How to Use Social Media Marketing with Facebook Groups</title>
		<link>https://kaizensigmaco.com/how-to-use-social-media-marketing-with-facebook-groups/</link>
		
		<dc:creator><![CDATA[Kaizen Sigma, LLC]]></dc:creator>
		<pubDate>Thu, 06 Feb 2020 08:01:22 +0000</pubDate>
				<category><![CDATA[Beginner Basics]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<guid isPermaLink="false">https://kaizensigmaco.com/?p=3631</guid>

					<description><![CDATA[<p>Intro Having a platform to communicate with your audience is one of the keys to having a more successful business. Some may argue that it’s not necessary, but many have proven that idea is correct. Having a platform equals more eyes on your content equals more loyal customers. And one of the most common platforms [&#8230;]</p>
<p>The post <a href="https://kaizensigmaco.com/how-to-use-social-media-marketing-with-facebook-groups/">How to Use Social Media Marketing with Facebook Groups</a> appeared first on <a href="https://kaizensigmaco.com">Kaizen Sigma, LLC</a>.</p>
]]></description>
										<content:encoded><![CDATA[<h3>Intro</h3>
<p>Having a platform to communicate with your audience is one of the keys to having a more successful business. Some may argue that it’s not necessary, but many have proven that idea is correct. Having a platform equals more eyes on your content equals more loyal customers.</p>
<p>And one of the most common platforms to choose is social media. Social media marketing is one of the most successful marketing strategies out there. It’s also one of the most unsuccessful.</p>
<p>So how do you use social media successfully in your marketing? One way is through a <a href="https://www.facebook.com/groups/" target="_blank" rel="nofollow noopener noreferrer">Facebook group</a>.</p>
<p>In this article, you will learn why having a Facebook group is a great idea, how to start and grow one, and how to make it part of your social media marketing strategy.</p>
<p><img loading="lazy" decoding="async" class="aligncenter size-full wp-image-3633" src="https://kaizensigmaco.com/wp-content/uploads/2020/01/fb-1.jpg" alt="" width="1200" height="630" /></p>
<h3>Why Facebook Groups?</h3>
<p>“Do I have to have a Facebook group?”</p>
<p>That’s a commonly asked question in the social media world. The answer is no. But, by having a Facebook group, you are able to grow your target audience organically, or in other words, without paid ads.</p>
<p>A Facebook group enables you to sift through those asking to join your group. You can accept or decline anyone, thus making it easy to narrow down on your target audience.</p>
<p>With a Facebook group, you can schedule posts. So if you’re going to be out of town or have other obligations that would keep you from posting regularly, you can set it up in advance and schedule when the posts go out.</p>
<p>You have a little more liberty in a Facebook group to post about promotions or your own products or services. Do that on your personal timeline and you run the risk of getting your account suspended.</p>
<p>You’re limited in what you can share in other Facebook groups, but having your own Facebook group gives you the liberty to share with your audience what you think is helpful to them.</p>
<h3>So how do you start and grow your own group?</h3>
<p><img loading="lazy" decoding="async" class="aligncenter size-full wp-image-3634" src="https://kaizensigmaco.com/wp-content/uploads/2020/01/fb-2.png" alt="" width="1333" height="691" /></p>
<h3>Growing from 0 to 100 People</h3>
<p>To begin, create your group and put some content in it. You can post or do a few Facebook lives. It really doesn’t matter as long as it’s helpful. You also want a welcome video or post with the rules clearly stated.</p>
<p>You want some good content in the group before you invite anyone to join so it doesn’t feel like a ghost town when they do. And once you have people join your Facebook group, be sure to post regularly.</p>
<p>After you have some good content, reach out to 100 to 150 people via Facebook Messenger who you think would find value by being in your group.</p>
<p>Send a message using their first name and that lets them know you started a new <a href="https://www.facebook.com/groups/" target="_blank" rel="nofollow noopener noreferrer">Facebook group</a>. Tell them you want to kick it off with some awesome superstar founding members and would be honored if they joined. Then share the link to your group.</p>
<p>You’re going to have all sorts of responses. Some people will completely ignore your message, some will say no, and others will say yes.</p>
<p>But, if done correctly, this should get your group to about 100 people within the first 48 hours or so.</p>
<h3>Growing from 100 to 400 People</h3>
<p>The strategy to get from 100 to 400 group members takes place on your personal page. It’s recommended to use a page rather than your personal timeline because doing this on your timeline can lead to having your account suspended, whereas the risk is gone by using a page.</p>
<p>It’s called a yes ladder post. Have something valuable to give away for free, for example, an ebook, and create a post talking about it and how it or the information has helped you.</p>
<p>Then at the end of the post ask if they want it for free and have them comment ‘yes’. Answer every comment with a distinct response, sharing the link to your group where they can get the free gift.</p>
<p>Your group should continue growing over time just with this one post.</p>
<h3>Growing from 400 to 1000 People</h3>
<p>Growing your group to 1000 people and beyond requires you to set up your personal Facebook profile as a funnel.</p>
<p>Create a cover photo that shows people exactly what you do and how you can help them. The cover photo acts as a landing page with a button and an offer for a free gift. A good example would be a free cheat sheet for your niche.</p>
<p>When people click on it, there’s a link in the description that leads them to your Facebook group where you give them their free gift.</p>
<p>This is something that will work over and over again as people click on your profile, see your cover photo and join your group.</p>
<p><img loading="lazy" decoding="async" class="aligncenter size-full wp-image-3635" src="https://kaizensigmaco.com/wp-content/uploads/2020/01/fb-3.jpg" alt="" width="760" height="400" /></p>
<h3>Conclusion</h3>
<p>Having a Facebook group is a fun and effective way to <a href="https://www.facebook.com/groups/" target="_blank" rel="nofollow noopener noreferrer">use social media in your marketing strategies</a>. It also helps establish you as an expert in your niche and helps you create or grow your brand.</p>
<p>And now that you know how to start and grow one, you can grow your audience with which to share valuable content, build trust, and create loyal customers.</p>
<p><a class="a2a_button_facebook" href="https://www.addtoany.com/add_to/facebook?linkurl=https%3A%2F%2Fkaizensigmaco.com%2Fhow-to-use-social-media-marketing-with-facebook-groups%2F&amp;linkname=How%20to%20Use%20Social%20Media%20Marketing%20with%20Facebook%20Groups" title="Facebook" rel="nofollow noopener" target="_blank"></a><a class="a2a_button_twitter" href="https://www.addtoany.com/add_to/twitter?linkurl=https%3A%2F%2Fkaizensigmaco.com%2Fhow-to-use-social-media-marketing-with-facebook-groups%2F&amp;linkname=How%20to%20Use%20Social%20Media%20Marketing%20with%20Facebook%20Groups" title="Twitter" rel="nofollow noopener" target="_blank"></a><a class="a2a_button_linkedin" href="https://www.addtoany.com/add_to/linkedin?linkurl=https%3A%2F%2Fkaizensigmaco.com%2Fhow-to-use-social-media-marketing-with-facebook-groups%2F&amp;linkname=How%20to%20Use%20Social%20Media%20Marketing%20with%20Facebook%20Groups" title="LinkedIn" rel="nofollow noopener" target="_blank"></a><a class="a2a_button_email" href="https://www.addtoany.com/add_to/email?linkurl=https%3A%2F%2Fkaizensigmaco.com%2Fhow-to-use-social-media-marketing-with-facebook-groups%2F&amp;linkname=How%20to%20Use%20Social%20Media%20Marketing%20with%20Facebook%20Groups" title="Email" rel="nofollow noopener" target="_blank"></a><a class="a2a_dd addtoany_no_icon a2a_counter addtoany_share_save addtoany_share" href="https://www.addtoany.com/share#url=https%3A%2F%2Fkaizensigmaco.com%2Fhow-to-use-social-media-marketing-with-facebook-groups%2F&#038;title=How%20to%20Use%20Social%20Media%20Marketing%20with%20Facebook%20Groups" data-a2a-url="https://kaizensigmaco.com/how-to-use-social-media-marketing-with-facebook-groups/" data-a2a-title="How to Use Social Media Marketing with Facebook Groups">Share</a></p><p>The post <a href="https://kaizensigmaco.com/how-to-use-social-media-marketing-with-facebook-groups/">How to Use Social Media Marketing with Facebook Groups</a> appeared first on <a href="https://kaizensigmaco.com">Kaizen Sigma, LLC</a>.</p>
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		<title>AWeber: An Overview and Review (2019)</title>
		<link>https://kaizensigmaco.com/aweber-an-overview-and-review-2019/</link>
		
		<dc:creator><![CDATA[Kaizen Sigma, LLC]]></dc:creator>
		<pubDate>Mon, 11 Nov 2019 06:40:32 +0000</pubDate>
				<category><![CDATA[Beginner Basics]]></category>
		<category><![CDATA[Email Marketing]]></category>
		<guid isPermaLink="false">https://kaizensigmaco.com/?p=3161</guid>

					<description><![CDATA[<p>Email marketing is a vital piece of any business puzzle. Without it, businesses leave money on the table. So what is the solution? Get an email</p>
<p>The post <a href="https://kaizensigmaco.com/aweber-an-overview-and-review-2019/">AWeber: An Overview and Review (2019)</a> appeared first on <a href="https://kaizensigmaco.com">Kaizen Sigma, LLC</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="et_pb_section et_pb_section_0 et_section_regular" >
				
				
				
				
				
				
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				<div class="et_pb_text_inner"><p>Email marketing is a vital piece of any business puzzle. Without it, businesses leave money on the table.</p>
<p>So what is the solution?</p>
<p>Get an email marketing software that takes care of all the ins and outs of your email marketing.</p>
<p>In this article, you’ll learn about one of the most popular choices when it comes to an email marketing platform to use, <a href="https://www.aweber.com/easy-email.htm?id=495650" target="_blank" rel="noopener noreferrer">AWeber</a>.</p>
<p>By the end of the article, you’ll have a clear idea of what AWeber can do, it’s pros and cons, and how it can help your business.</p>
<h3>What is AWeber?</h3>
<p>AWeber is an email marketing software platform that helps business owners create emails, manage leads, and automate their email marketing.</p>
<p>It can help you build your brand, create a following, know and connect with your audience, and take your business to a new level.</p>
<p>AWeber does this by the many features it has to offer to its users.</p>
<p><img loading="lazy" decoding="async" class="aligncenter size-full wp-image-3164" src="https://kaizensigmaco.com/wp-content/uploads/2019/11/image2.png" alt="" width="712" height="430" /></p>
<h3>What Are AWeber Features?</h3>
<p>AWeber has various features that make email marketing simple and straightforward. These features enable users to automate and systemize their email marketing.</p>
<p><img loading="lazy" decoding="async" class="aligncenter size-full wp-image-3165" src="https://kaizensigmaco.com/wp-content/uploads/2019/11/image1.png" alt="" width="800" height="389" /></p>
<p>Here is a list of some of the <a href="https://www.aweber.com/easy-email.htm?id=495650" target="_blank" rel="noopener noreferrer">features</a> AWeber has:</p>
<ul>
<li>Email Newsletters &#8211; You can automatically create an email newsletter from your blog posts.</li>
<li>Email Automation &#8211; Automate your email marketing by creating email sequences to send out to your subscribers. You can send unlimited emails.</li>
<li>Drag and Drop Editor &#8211; AWeber has over 700 email templates to choose from.</li>
<li>Tagging &#8211; You can tag your subscribers based on the clicks and opens you get.</li>
<li>HTML Templates &#8211; You can create professional newsletters to send to your list.</li>
<li>Team Hub &#8211; You can have more than one user per account to be able to work together.</li>
<li>Split Testing &#8211; You can test various aspects of your email marketing to find what works.</li>
<li>Integrations &#8211; There are various third-party integrations you can use to help automate your email marketing.</li>
<li>Mobile Apps &#8211; There are mobile apps you can download and use to make things even simpler.;</li>
<li>Customer Service &#8211; AWeber has great customer support anytime you need it.</li>
<li>Subscriber Management &#8211; You can easily manage your subscriber list by collecting email addresses and tracking their stats.</li>
<li>Subscriber Segmenting &#8211; You can maximize your list by segmenting it by clicks, opens, purchases, etc.</li>
<li>Email Tracking &#8211; Tracking your numbers will help them grow and email tracking helps you do just that.</li>
<li>Email Deliverability Rate &#8211; Deliverability rate is vital to getting more open rates and sales. AWeber helps get your emails delivered.</li>
<li>Image Hosting and 6,000+ Stock Photos &#8211; With AWeber, you have access to a myriad of photos you can use in your email marketing.</li>
</ul>
<h3>AWeber Pricing</h3>
<p><img loading="lazy" decoding="async" class="aligncenter size-full wp-image-3163" src="https://kaizensigmaco.com/wp-content/uploads/2019/11/image3.png" alt="" width="1000" height="504" /></p>
<p>AWeber has a <a href="https://www.aweber.com/easy-email.htm?id=495650" target="_blank" rel="noopener noreferrer">30-day free trial and unlimited emails</a> for any pricing plan. The pricing plans depend on how many email subscribers you have. Here is the breakdown of the pricing plans:</p>
<ul>
<li>Up to 500 email subscribers is only $19 per month.</li>
<li>501-2,500 subscribers is $29 per month.</li>
<li>2,501-5,000 subscribers is $49 per month.</li>
<li>5,001-10,000 subscribers is $69 per month.</li>
<li>10,001-25,000 subscribers is $149 per month</li>
<li>25,000+ subscribers you’ll need to get a quote.</li>
</ul>
<p>To be able to send unlimited emails and get all the features when using AWeber, the price is very affordable. Many business owners rely on AWeber for their email marketing needs.</p>
<h3>Pros and Cons</h3>
<p>With any product, there are going to be pros and cons. AWeber has many pros and a few cons. Here are some pros and cons for it:</p>
<h3>Pros</h3>
<ul>
<li>Affordable price for any business</li>
<li>Automation options help simplify your email marketing</li>
<li>It has email tracking to know your subscribers better</li>
<li>The drag-and-drop feature makes it easy and quick to use</li>
<li>Various integrations available</li>
<li>Stock images are available to use</li>
<li>Get better deliverability</li>
<li>More than 700 email templates to choose from and use</li>
<li>List segmenting to target your audience in the right way</li>
<li>Split testing feature to help find what works</li>
<li>Great customer support if you need it</li>
<li>30-day free trial</li>
<li>There are no long-term contracts with monthly plans and no setup fees</li>
<li>And much more</li>
</ul>
<h3>Cons</h3>
<ul>
<li>The more you grow your list, the higher the price gets for AWeber, though it’s still very reasonable.</li>
</ul>
<p>If you need an email marketing platform, which every business owner does, AWeber is a great choice. Simple and automated are keys to a smooth-running business, things AWeber delivers to its users.</p>
<p>You can’t go wrong by choosing AWeber for your email marketing needs.</p>
<p><a href="https://www.aweber.com/easy-email.htm?id=495650" target="_blank" rel="noopener noreferrer">Click here to start your 30-day free trial today.</a></p></div>
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<p><a class="a2a_button_facebook" href="https://www.addtoany.com/add_to/facebook?linkurl=https%3A%2F%2Fkaizensigmaco.com%2Faweber-an-overview-and-review-2019%2F&amp;linkname=AWeber%3A%20An%20Overview%20and%20Review%20%282019%29" title="Facebook" rel="nofollow noopener" target="_blank"></a><a class="a2a_button_twitter" href="https://www.addtoany.com/add_to/twitter?linkurl=https%3A%2F%2Fkaizensigmaco.com%2Faweber-an-overview-and-review-2019%2F&amp;linkname=AWeber%3A%20An%20Overview%20and%20Review%20%282019%29" title="Twitter" rel="nofollow noopener" target="_blank"></a><a class="a2a_button_linkedin" href="https://www.addtoany.com/add_to/linkedin?linkurl=https%3A%2F%2Fkaizensigmaco.com%2Faweber-an-overview-and-review-2019%2F&amp;linkname=AWeber%3A%20An%20Overview%20and%20Review%20%282019%29" title="LinkedIn" rel="nofollow noopener" target="_blank"></a><a class="a2a_button_email" href="https://www.addtoany.com/add_to/email?linkurl=https%3A%2F%2Fkaizensigmaco.com%2Faweber-an-overview-and-review-2019%2F&amp;linkname=AWeber%3A%20An%20Overview%20and%20Review%20%282019%29" title="Email" rel="nofollow noopener" target="_blank"></a><a class="a2a_dd addtoany_no_icon a2a_counter addtoany_share_save addtoany_share" href="https://www.addtoany.com/share#url=https%3A%2F%2Fkaizensigmaco.com%2Faweber-an-overview-and-review-2019%2F&#038;title=AWeber%3A%20An%20Overview%20and%20Review%20%282019%29" data-a2a-url="https://kaizensigmaco.com/aweber-an-overview-and-review-2019/" data-a2a-title="AWeber: An Overview and Review (2019)">Share</a></p><p>The post <a href="https://kaizensigmaco.com/aweber-an-overview-and-review-2019/">AWeber: An Overview and Review (2019)</a> appeared first on <a href="https://kaizensigmaco.com">Kaizen Sigma, LLC</a>.</p>
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		<title>Affiliate Secrets 2.0 Review</title>
		<link>https://kaizensigmaco.com/affiliate-secrets-2-0-review/</link>
		
		<dc:creator><![CDATA[Kaizen Sigma, LLC]]></dc:creator>
		<pubDate>Sat, 09 Nov 2019 11:08:25 +0000</pubDate>
				<category><![CDATA[Affiliate Marketing]]></category>
		<category><![CDATA[Beginner Basics]]></category>
		<guid isPermaLink="false">https://kaizensigmaco.com/?p=3075</guid>

					<description><![CDATA[<p>As an affiliate marketer, it can be tough knowing what to focus your attention on and how to master the essentials in order to become a super affiliate.</p>
<p>The post <a href="https://kaizensigmaco.com/affiliate-secrets-2-0-review/">Affiliate Secrets 2.0 Review</a> appeared first on <a href="https://kaizensigmaco.com">Kaizen Sigma, LLC</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="et_pb_section et_pb_section_1 et_section_regular" >
				
				
				
				
				
				
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				<div class="et_pb_text_inner"><p>As an affiliate marketer, it can be tough knowing what to focus your attention on and how to master the essentials in order to become a <a href="https://go.buildapreneur.com/order-page-affiliate-secrets-2point0?fp_ref=kaizensigma" target="_blank" rel="noopener noreferrer">super affiliate</a>.</p>
<p>There are affiliate marketers out there who don’t make very much if any money online. They get into it and quickly become overwhelmed by all the potential directions they can go with it, end up spreading themselves too thin, and throwing their hands in the air while saying it’s too hard, not possible or it’s a scam.</p>
<p>On the other hand, there are also many very successful affiliate marketers. But what’s the secret? How did they do it?</p>
<p>They had a clear blueprint to follow.</p>
<p>How would you like to learn a proven path to success from the super affiliate and <a href="https://go.buildapreneur.com/order-page-affiliate-secrets-2point0?fp_ref=kaizensigma" target="_blank" rel="noopener noreferrer">#1 ClickFunnels affiliate, Spencer Mecham</a>?</p>
<p>He divulges all his secrets in his course so that you, too, have a chance to become a successful affiliate marketer.</p>
<p>In this article, you’ll learn all about Spencer Mecham’s course Affiliate Secrets 2.0. You’ll learn if the course can transform your affiliate marketing path so you start seeing more of those commissions coming in.</p>
<h3>What Is Affiliate Secrets 2.0?</h3>
<p>So what is Affiliate Secrets 2.0? It’s an in-depth, step-by-step course created by Spencer Mecham that covers every aspect of affiliate marketing.</p>
<p>Whether you’re a beginner affiliate marketer or you’ve been around the block a few times, this course has something to teach you. Spencer created it with the idea that it could help anyone, no matter their level.</p>
<p>Affiliate marketing courses are all the thing these days it seems, and for good reason. Affiliate marketing is so vast that it can be hard to know what to do and how to do it, especially when first starting out. Many wannabe affiliate marketers fail when first starting out.</p>
<p>The logical step? Buy a course teaching what to do to shorten the long road to success.</p>
<p>But there are so many courses out there. Spencer’s course is the logical choice. His results speak for themselves. It’s clear he knows what he’s talking about.</p>
<p>The <a href="https://go.buildapreneur.com/order-page-affiliate-secrets-2point0?fp_ref=kaizensigma" target="_blank" rel="noopener noreferrer">Affiliate Secrets 2.0 course</a> is taught by a super affiliate to help anyone at any level get to the next level and beyond in their affiliate marketing business.</p>
<h3>What Does Affiliate Secrets 2.0 Cover?</h3>
<p>There are eight modules that cover each aspect of affiliate marketing so you get a complete understanding of what to do and the potential ways to increase your success.</p>
<p>Spencer teaches about your game plan, the structure of your affiliate marketing business in module #1. This module goes in-depth about not only the here and now, but also your long-term game plan.</p>
<p>Module #2 is about how to find hot buyers, finding the right audience and niche, a vital piece of the puzzle needed in order to be successful.</p>
<p>The meat and potatoes of traffic is what module #3 teaches. To know what traffic sources are the best for affiliate marketing and how to access them in the most profitable way is a game-changer. It’s an expansive and thorough module.</p>
<p>Spencer teaches in module #4 all about value vs cost and how to increase value to make more sales.</p>
<p>One thing Spencer Mecham is known for is his systems. He <a href="https://go.buildapreneur.com/order-page-affiliate-secrets-2point0?fp_ref=kaizensigma" target="_blank" rel="noopener noreferrer">automates as much as he can and has learned how to do that effectively</a>. In Module #5, you learn all his automation secrets.</p>
<p>Module #6 teaches about finding the right products to promote.</p>
<p>You learn all about email marketing in module #7.</p>
<p>And module #8 is where Spencer teaches how to outsource.</p>
<p>There are also multiple bonus sections, case studies, and templates. This course is all-encompassing. Though most of it is taught by Spencer, there are other experts who teach certain parts of the course as well.</p>
<h3>How Much Does It Cost?</h3>
<p>There’s a big difference between cost and value. It’s easy to mix the two up or combine them saying cost and value are the same. That’s just not the case.</p>
<p>In the case of the Affiliate Secrets 2.0 course, the value far out-weighs the cost. Currently, the Affiliate Secrets 2.0 course costs $897, but increases in price on occasion depending on demand.</p>
<p>For some, that price might seem pretty high and might be tough to swallow, especially on a tight budget.</p>
<p>There have been countless success stories of those who bought the course, applied the techniques and strategies in it, and had a massive return on their investment.</p>
<p>Taking that leap of faith and investing in the course, no matter the price, and then turning around and applying what you learn can completely change the course of your business. Of course, if you don’t take action on what you learn, <a href="https://go.buildapreneur.com/order-page-affiliate-secrets-2point0?fp_ref=kaizensigma" target="_blank" rel="noopener noreferrer" target="_blank">no course can help you</a>.</p>
<p>So yes, the Affiliate Secrets 2.0 course requires an $897 investment, but the massive value packed inside the course is worth much, much more.</p>
<h3>What Are Other People Saying about It?</h3>
<p>It’s easy to know about the overall setup of a course and say it looks like a great course. But what do other people say about it? What kind of results does the course get those who go through it and apply what they learn?</p>
<p>Those are the questions. And there are plenty of people who share their experiences with the Affiliate Secrets 2.0 course.</p>
<p>On Spencer’s website, Ky K. said, “8 New Affiliate Trials, $550 Potential MRR all within my 14 day free trial. How’d I do it?&#8230;I got Spencer’s course. This guy, as many others vouch is a genius.”</p>
<p>Another person on Spencer’s website, Jessica K., said, “Whoop just got my first ClickFunnels commission paid out all thanks to Spencer and his amazing affiliate course, thank you Spencer.”</p>
<p>There are countless others who say the same, that Spencer’s course is THE course to have and use to increase success as an affiliate marketer.</p>
<p>The testimonials speak for themselves. This course is in-depth affiliate gold.</p>
<p>You want to become a super affiliate. Most people do. But how? Learn from someone who’s already there, who has already become a super affiliate. Spencer Mecham’s course Affiliate Secrets 2.0 is the pathway to massive affiliate success.</p>
<p><a href="https://go.buildapreneur.com/order-page-affiliate-secrets-2point0?fp_ref=kaizensigma" target="_blank" rel="noopener noreferrer" target="_blank">Sign up today for Affiliate Secrets 2.0</a>, implement what you learn, and see your affiliate business skyrocket.</p></div>
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		<title>What Are Solo Ads and Udimi?</title>
		<link>https://kaizensigmaco.com/what-are-solo-ads-and-udimi/</link>
					<comments>https://kaizensigmaco.com/what-are-solo-ads-and-udimi/#comments</comments>
		
		<dc:creator><![CDATA[Kaizen Sigma, LLC]]></dc:creator>
		<pubDate>Fri, 01 Nov 2019 10:47:39 +0000</pubDate>
				<category><![CDATA[Beginner Basics]]></category>
		<category><![CDATA[Business Practices]]></category>
		<guid isPermaLink="false">https://kaizensigmaco.com/?p=3083</guid>

					<description><![CDATA[<p>The post <a href="https://kaizensigmaco.com/what-are-solo-ads-and-udimi/">What Are Solo Ads and Udimi?</a> appeared first on <a href="https://kaizensigmaco.com">Kaizen Sigma, LLC</a>.</p>
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				<div class="et_pb_text_inner"><h3>Intro</h3>
<p>Perhaps you’ve heard of <a href="https://udimi.com/a/eur98" target="_blank" rel="noopener noreferrer">solo ads</a> and wondered what exactly they are and if they’re worth your time and money.</p>
<p>That’s a valid question that many people in the online world have.</p>
<p>In this article, I’m going to share with you all the ins and outs of solo ads and where to hire the best vendors. </p>
<h3>What Are Solo Ads?</h3>
<p>Solo ads are a form of email marketing, or email advertising, where you leverage someone else&#8217;s large email list by paying them a predetermined fee per click, per open, or per sale. </p>
<p>By using them, you build your own email list to market to again and again.</p>
<p>Most solo ads vendors charge per click. For example, if a vendor charged $1.00 per click and you wanted 100 clicks, you&#8217;d pay him or her $100. Then the vendor would email your offer to their list until it got 100 clicks. </p>
<p>Many solo ads vendors over-deliver, so you might get 120 clicks instead of 100. They do this with the hope that you become a loyal purchaser of theirs.</p>
<h3>Are They Worth It?</h3>
<p>Many people ask if solo ads are worth it. There are stories of people spending hundreds of dollars on them and not making many sales. Because of this, many online marketers shy away from using them in their businesses. </p>
<p>You need to understand the purpose of solo ads in order to resolve any doubts you have about using them.</p>
<p>Their purpose is to build a quality email list that you can market to over and over again to eventually make sales. </p>
<p>Many solo ads won’t give you sales the first time around. But that’s because those leads don’t know you. You have to warm them up by sending several emails before you start seeing results.</p>
<p>Though <a href="https://udimi.com/a/eur98" target="_blank" rel="noopener noreferrer">immediate results and sales can occur</a> on occasion, expecting them with a cold audience only leads to disappointment and distrust in using them.</p>
<p>Solo ads are worth it if you understand their purpose and if you buy them from the right people. </p>
<h3>How Do You Find Good Solo Ad Providers?</h3>
<p>One way to get great results with solo ads is by finding and using reputable vendors.</p>
<p>The operative word here is reputable. Many vendors heavily rely on their reputation to get more sales. </p>
<p>You’ll see them posting on social media what kind of results different clients got from them to build up their reputation and establish an authority in the solo ads industry.</p>
<p>There are a few ways to find good solo ads vendors. One way is through Facebook groups. People will post their recommendations for good vendors in their group or in other groups.</p>
<p>There is also great value in trying a few vendors out by paying the minimal cost to see what kind of results you get immediately as well as over time through your email sequence. You should be doing this no matter where you find a provider.</p>
<p>Another way to find good vendors is by going on a solo ads marketplace, like Udimi. These marketplaces show the overall statistics for different vendors to help you decide if they are a good fit for you to work with. </p>
<h3>What Is Udimi?</h3>
<p><a href="https://udimi.com/a/eur98" target="_blank" rel="noopener noreferrer">Udimi</a> is probably the most well-known solo ads marketplace for buyers and sellers. On Udimi, you can buy solo ads (or sell them if you’re a vendor), see the vendor’s reviews and see the results they’ve gotten for their clients. </p>
<p>There are a few things to look for when choosing a vendor or provider on Udimi.</p>
<p>First, when looking at the seller’s profile on Udimi, look at the rating filter. The rating filter will tell you the positive and negative reviews the seller has received. </p>
<p>Next, you want to look at the percentage of ratings where buyers report sales. The higher the better. The more sales buyers get from using their solo ads, the better chance you’ll have of making sales as well. </p>
<p>At least a 20% score or better is a good indication they may be worth trying out.</p>
<p>Another thing to look for on their Udimi profile is how many repeat customers. Repeat customers mean the provider is worth going back to and that their customers are happy with the results they get.</p>
<p>Udimi is a great pool of vendors to choose from and with all the stats, it makes the choice easy for you.</p>
<h3>Conclusion</h3>
<p>It’s been said that any business without an email list is not a business. </p>
<p>So, whether you’re a newbie or a seasoned online marketer, solo ads are a <a href="https://udimi.com/a/eur98" target="_blank" rel="noopener noreferrer">great, cost-effective way to grow your email list and your business.</a></p>
<p>Start small, scale when you find great providers, and stick with it. You’ll then have a quality email list to market to and bring in commissions for years to come.</p></div>
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		<title>What Are The Best Website Hosting Platforms?</title>
		<link>https://kaizensigmaco.com/what-are-the-best-website-hosting-platforms/</link>
		
		<dc:creator><![CDATA[Kaizen Sigma, LLC]]></dc:creator>
		<pubDate>Tue, 29 Oct 2019 10:58:52 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Affiliate Marketing]]></category>
		<category><![CDATA[Beginner Basics]]></category>
		<category><![CDATA[Business Practices]]></category>
		<guid isPermaLink="false">https://kaizensigmaco.com/?p=3086</guid>

					<description><![CDATA[<p>The post <a href="https://kaizensigmaco.com/what-are-the-best-website-hosting-platforms/">What Are The Best Website Hosting Platforms?</a> appeared first on <a href="https://kaizensigmaco.com">Kaizen Sigma, LLC</a>.</p>
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				<div class="et_pb_text_inner"><p>If you’re like other online marketers, you feel you need a website. But what website hosting platform do you choose?</p>
<p>That’s a valid question and you’re not alone in asking it.</p>
<p>There are a couple of tried-and-true website hosting platforms that I recommend. One is called SiteGround and the other is Bluehost.</p>
<p>In this article, I’m going to go in-depth into each of these platforms and the reasons why I recommend them.</p>
<h2>The Best Website Hosting Platforms</h2>
<h3>SiteGround</h3>
<p>One of the most sought-after hosting companies is <a href="https://bit.ly/2vMxIio" target="_blank" rel="noopener noreferrer">SiteGround</a>. With it, you can build, transfer, and manage your websites easily and securely.</p>
<p>SiteGround offers a fully managed website service that takes that stress off your shoulders so you can concentrate on what’s more important in your business.</p>
<p>It also offers great security for your sites and superior technology that makes your sites faster and more reliable.</p>
<h3>SiteGround Plans</h3>
<p>There are 3 plans with SiteGround hosting:  StartUp, GrowBig, and GoGeek.</p>
<p>The StartUp plan offers one website, 10 GB Web Space, 10,000 visits monthly, and the essential features. The essential features are a free site builder, free SSL and HTTPS, free email accounts, free daily backups, 24/7 support, 30-day money-back guarantee, unmetered traffic, and more.</p>
<p>The GrowBig plan offers unlimited websites, 20 GB Web Space, 25,000 visits monthly, all of the essential features, as well as the premium features. The premium features include free site transfer by experts, SuperCacher for great speed, advanced on-demand backup, WordPress staging, and collaborators can be added.</p>
<p>The GoGeek plan offers unlimited websites, 30 GB Web Space, 100,000 visits monthly, all of the essential features, all of the premium features, as well as the geeky features. The geeky features include advanced priority support, the highest tier of server resources, one-click git repo creation, and white label site management.</p>
<p>Whichever plan you choose in <a href="https://bit.ly/2vMxIio" target="_blank" rel="noopener noreferrer">SiteGround</a> can benefit your business.</p>
<h3>Affiliate Program</h3>
<p>There are many benefits to using SiteGround, one of which is its great affiliate program.</p>
<p>Many affiliate marketers choose SiteGround because they have many benefits for affiliates.</p>
<p>Some of the many benefits are tracking in real-time, assets or materials affiliates can use to help them market, excellent commissions, and assistance specific for affiliates.</p>
<p>If you’re an affiliate marketer, one of your top priorities when looking at companies to promote is having great commissions. SiteGround pays a set commission amount depending on how many sales you make.</p>
<p>For example, let’s say you make 1-5 sales each month. You’d then earn $50 per sale. But, if you increase that to 6-10 sales each month, your commission per sale increases to $75 per sale.</p>
<p>And it gets even better. If you make 11-20 sales each month, you make $100 per sale. Affiliates are paid weekly, no matter how many sales are made.</p>
<p>SiteGround does this on purpose to incentivize its affiliates to make more sales.</p>
<p>With SiteGround, tracking stats, sales, and commissions is simple and in real-time. You also have access to great visuals and affiliate assets, like logos, banners, content ideas, and more.</p>
<h3>Bluehost</h3>
<p>Another hosting company I recommend is <a href="https://www.bluehost.com/track/kaizensigma/" target="_blank" rel="noopener noreferrer">Bluehost</a>. Bluehost also has many benefits.</p>
<p>Bluehost offers a free domain name for your 1st year, a free SSL certificate, one-click WordPress install, and 24/7 support.</p>
<p>There is also a money-back guarantee. You can try Bluehost, and if you&#8217;re not satisfied, you have 30 days after signing up to get a full refund.</p>
<h3>Bluehost Plans</h3>
<p>In Bluehost, there are <a href="https://www.bluehost.com/track/kaizensigma/" target="_blank" rel="noopener noreferrer">4 plans to choose from: Basic, Plus, Choice Plus, and Pro</a>.</p>
<p>The Basic plan includes one website, 50 GB storage, free SSL certificate, 1 included domain, 5 parked domains, 25 subdomains, unmetered bandwidth, and standard performance.</p>
<p>The Plus plan includes unlimited websites, unlimited storage, unmetered bandwidth, free SSL certificate, standard performance, unlimited domains, unlimited parked domains, unlimited subdomains, spam experts, and 1 office 365 mailbox free for 30 days.</p>
<p>The Choice Plus plan, which is the recommended plan, includes unlimited websites, unlimited storage, unmetered bandwidth, free SSL certificate, standard performance, unlimited domains, unlimited parked domains, unlimited subdomains, spam experts, domain privacy + protection, site backup, and 1 office 365 mailbox free for 30 days.</p>
<p>The Pro Plan includes unlimited websites, unlimited storage, unmetered bandwidth, free SSL certificate, high performance, unlimited domains, unlimited parked domains, unlimited subdomains, two spam experts, domain privacy + protection, site backup, dedicated IP, and 1 office 365 mailbox free for 30 days.</p>
<p>Any plan you choose will help you get started making your website secure, reliable, and running smoothly.</p>
<h3>Affiliate Program</h3>
<p>Another benefit of Bluehost is its affiliate program. Just like SiteGround, their affiliate program is highly sought-after.</p>
<p>There are many reasons for this. For one, its affiliate program is free to join and quick to sign up. You receive a tracking code unique to you for you to use on your website or in your other marketing.</p>
<p>Another reason the affiliate program is so desirable is the sky&#8217;s the limit to how many people you refer to Bluehost and how many commissions you earn. There is also reliable tracking for affiliates so that you always get the commission for every one of your referrals.</p>
<p>You can also set up customized campaigns to be able to compare clicks and conversions and monitor how different campaigns perform.</p>
<p>There are certain promotional assets available to affiliates in order to simplify your promotion of Bluehost. Dedicated affiliate managers are available as well to help when needed.</p>
<h3>Conclusion</h3>
<p>So, if you’re looking for high-end quality hosting platforms for your website, these two options should definitely be on the table.</p>
<p><a href="https://bit.ly/2vMxIio" target="_blank" rel="noopener noreferrer">SiteGround</a> and <a href="https://www.bluehost.com/track/kaizensigma/" target="_blank" rel="noopener noreferrer">Bluehost</a> are two of the best options as website hosting platforms.</p>
<p>Using either of these platforms will ensure your website is faster, more reliable, and your business runs smoother.</p></div>
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		<title>ClickFunnels Affiliate Bootcamp Summit Review (2019)</title>
		<link>https://kaizensigmaco.com/clickfunnels-affiliate-bootcamp-summit-review-2019/</link>
		
		<dc:creator><![CDATA[Kaizen Sigma, LLC]]></dc:creator>
		<pubDate>Wed, 23 Oct 2019 10:29:59 +0000</pubDate>
				<category><![CDATA[Affiliate Marketing]]></category>
		<category><![CDATA[Beginner Basics]]></category>
		<guid isPermaLink="false">https://kaizensigmaco.com/?p=3078</guid>

					<description><![CDATA[<p>The post <a href="https://kaizensigmaco.com/clickfunnels-affiliate-bootcamp-summit-review-2019/">ClickFunnels Affiliate Bootcamp Summit Review (2019)</a> appeared first on <a href="https://kaizensigmaco.com">Kaizen Sigma, LLC</a>.</p>
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				<div class="et_pb_text_inner"><p>Do you want to become a <span><a href="https://affiliatebootcamp.com/retire-in-100?cf_affiliate_id=1194984&amp;affiliate_id=1194984&amp;aff_sub=KS%20Blog&amp;aff_sub2=Marilee%20Article&amp;nopopup=false&amp;noautoplay=false&amp;cookiepreview=false">ClickFunnels Super Affiliate</a></span>? The way to do that is to learn from those who have already achieved that level.</p>
<p>To do that, the ClickFunnels team has provided a summit to teach the strategies and methods from their super affiliates so you can become successful with affiliate marketing.</p>
<p>There are four days of training, 16 different plans to choose from, and 100 days of implementing the plan you choose.</p>
<p>The result? Your dream car, affiliate success, and freedom.</p>
<p>This article will teach you all that the Affiliate Bootcamp Summit entails, how it compares to the former Affiliate Bootcamp, what you’ll learn and from whom, and if it’s worth it.</p>
<h3><strong></strong></h3>
<h3><strong>What Is the ClickFunnels Affiliate Bootcamp Summit?</strong></h3>
<p>The ClickFunnels Affiliate Bootcamp Summit is made up of a series of videos teaching the different methods, marketing tips, and strategies of 16 super affiliates.</p>
<p>They go deep into their step-by-step plans on how to become a super affiliate within only 100 days’ time. The Affiliate Bootcamp Summit is intended to help affiliates win the ClickFunnels Dream Car contest and create about $4000 monthly recurring revenue.</p>
<h3><strong>Clickfunnels Affiliate Bootcamp vs Affiliate Bootcamp Summit</strong></h3>
<p><span style="font-size: 15px;"></span></p>
<p><span style="font-size: 15px;">You may be asking what the difference is between the ClickFunnels Affiliate Bootcamp and the new Affiliate Bootcamp Summit. </span></p>
<p>The ClickFunnels Affiliate Bootcamp was various videos that taught many different aspects of affiliate marketing. It was in-depth training that usually made many new affiliates feel overwhelmed.</p>
<p>The training included details like creating your avatar, your dream 100 list, different traffic sources, etc. All of the training was excellent and vital information.</p>
<p>The ClickFunnels Affiliate Bootcamp Summit, on the other hand, is much, much simpler. The structure and approach are very different in that there are 16 plans to choose from that are laid out in a way that you can follow step-by-step.</p>
<p>The 16 plans presented teach how to get 100 people to sign up under your affiliate link, win your Dream Car, and create that sought after passive income, all in a short timeframe.</p>
<p><span><a href="https://affiliatebootcamp.com/retire-in-100?cf_affiliate_id=1194984&amp;affiliate_id=1194984&amp;aff_sub=KS%20Blog&amp;aff_sub2=Marilee%20Article&amp;nopopup=false&amp;noautoplay=false&amp;cookiepreview=false">Watch the 16 videos</a></span>, choose one to follow, implement the strategies taught and you’ll know the path to becoming a super affiliate.</p>
<h3><strong>What 16 Super Affiliates Teach Their Strategies in the Summit?</strong></h3>
<p><strong></strong></p>
<p>There are 16 super affiliates, including Russell Brunson, who teach their plans for getting at least 100 people to sign up for ClickFunnels. They have reached that affiliate marketing success that many only dream of.</p>
<p>Yet they are spilling the beans on how anyone can do what they have done to get to that level.</p>
<p>Here’s a list of who you’ll learn from:</p>
<p>Russell Brunson is one of the leading marketers today and co-founder of ClickFunnels. He is a super affiliate, having won a Ferrari in an affiliate contest.</p>
<p>Steve Larsen spent two years as Russell Brunson’s lead funnel builder and has mastered offer creation. He is also a two comma club winner. </p>
<p>Rachel Pedersen knows how to build relationships and has used that to create a very successful social media business. She is thought of as the queen of social media.</p>
<p>Jim Edwards is the co-creator of Funnel Scripts along with Russell Brunson and is a master copywriter.</p>
<p>Greg Jeffries is the king of SEO and by using SEO he has won his Dream Car and created passive income.</p>
<p>Spencer Mecham has earned more than $1,000,000 just in ClickFunnels commissions and is the number one ClickFunnels affiliate.</p>
<p>Peng Joon is well known for his Content Multiplier Formula and is a popular public speaker.</p>
<p>Here’s a list of the other super affiliates who teach in the summit:</p>
<ul>
<li>Dave Gambrill</li>
<li>Dana Derricks</li>
<li>Jacob Caris</li>
<li>Joe Marfoglio</li>
<li>Marley Baird</li>
<li>JR Rivas</li>
<li>Josh Rhodes</li>
<li>Tyler S. Clark</li>
<li>Billy Gene</li>
</ul>
<h3><strong>The Strategies You Will Learn</strong></h3>
<p><strong></strong></p>
<p>What you will learn in the Affiliate Bootcamp Summit are <span><a href="https://affiliatebootcamp.com/retire-in-100?cf_affiliate_id=1194984&amp;affiliate_id=1194984&amp;aff_sub=KS%20Blog&amp;aff_sub2=Marilee%20Article&amp;nopopup=false&amp;noautoplay=false&amp;cookiepreview=false">step-by-step strategies</a></span> and marketing tips from the 16 super affiliates. They dive into how to get at least 100 people to sign up for ClickFunnels under your affiliate link.</p>
<p>One example is Peng Joon’s plan to create a course that incorporates the need for ClickFunnels and sell it on Clickbank using the help of affiliates to promote it.</p>
<p>Peng Joon goes into the details of how to make it appealing for affiliates to want to promote it and the benefits of doing it this way.</p>
<p>Steve Larsen teaches storytelling to sell and using a one-of-a-kind offer to get more people to sign up under your affiliate link. He also talks about targeting the right market.</p>
<p>The plan that Marley Baird lays out revolves around leveraging YouTube to teach and give value while also sharing your affiliate links in the description for people to click on and buy.</p>
<p>Marley has a detailed strategy to make YouTube work for affiliate marketing.</p>
<p>The other super affiliates also bring massive value to the table with hours of video training and present plans that, if implemented, will help anyone succeed with affiliate marketing.</p>
<h3><strong>Is There a Catch?</strong></h3>
<p><strong></strong></p>
<p>This all sounds great, right? But what&#8217;s the catch?</p>
<p>Only four days. That&#8217;s all the time you have to watch the videos, learn the plans and implement one of them.</p>
<p>That takes a lot of focus and dedication, which anyone could have.</p>
<p>But wouldn&#8217;t you admit that having unlimited access to all the video training would make life so much easier?</p>
<p>Well, that&#8217;s totally possible.</p>
<p>By <span><a href="https://www.30days.com/summit?cf_affiliate_id=1194984&amp;affiliate_id=1194984">signing up for the One Funnel Away Challenge</a></span>, you will have unlimited access to the Affiliate Bootcamp Summit.</p>
<p>There are other bonuses you&#8217;ll get as well, like the ebook of all the plans the super affiliates track in their videos (including an extra one), as well as an inside look at the funnels these super affiliates use.</p>
<p>Having unlimited access to all this is a game changer.</p>
<h2><strong>Is It Worth It?</strong></h2>
<p><strong></strong></p>
<p>Is creating passive income worth it? What about driving around in your dream car? Is that worth it? How about having the recognition and status of a super affiliate and Dream Car winner?</p>
<p><span style="font-size: 15px;">If you answered yes, then the Affiliate Bootcamp Summit is </span><span style="font-size: 15px;"><a href="https://affiliatebootcamp.com/summit?cf_affiliate_id=1194984&amp;affiliate_id=1194984&amp;aff_sub=KS%20Blog&amp;aff_sub2=Marilee%20ABC%20Article&amp;nopopup=false&amp;noautoplay=false&amp;cookiepreview=false">definitely worth it</a></span><span style="font-size: 15px;">. It is already helping many affiliates implement proven strategies to increase their revenue and success.</span></p>
<p><span style="font-size: 15px;">The truth is the ClickFunnels team wants their affiliates to be successful. The more affiliates promote and sell the ClickFunnels software and products, the more successful ClickFunnels and the affiliates are. Win-win for both parties.</span></p>
<p><span style="font-size: 15px;">That’s why they created the new Affiliate Bootcamp Summit, to maximize the affiliate’s success, and those who take action will be. Will you be one of the next super affiliates?</span></p>
<p><a href="https://affiliatebootcamp.com/summit?cf_affiliate_id=1194984&amp;affiliate_id=1194984&amp;aff_sub=KS%20Blog&amp;aff_sub2=Marilee%20ABC%20Article&amp;nopopup=false&amp;noautoplay=false&amp;cookiepreview=false" style="font-size: 15px;">Click here to sign up for the Affiliate Bootcamp Summit.</a></p></div>
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		<title>9 Things About Lead Generation Services You&#8217;ll Kick Yourself for Not Knowing</title>
		<link>https://kaizensigmaco.com/9-things-about-lead-generation-services-youll-kick-yourself-for-not-knowing/</link>
		
		<dc:creator><![CDATA[Kaizen Sigma, LLC]]></dc:creator>
		<pubDate>Mon, 09 Sep 2019 04:00:00 +0000</pubDate>
				<category><![CDATA[Beginner Basics]]></category>
		<category><![CDATA[Business Practices]]></category>
		<guid isPermaLink="false">https://kaizensigmaco.com/?p=2330</guid>

					<description><![CDATA[<p>When it comes to getting and keeping customers, lead generation is the foundation of your business. However, getting people interested isn&#8217;t an easy task, which is why many companies turn to professional lead generation services. If you think that&#160;lead generation services can&#8217;t help your business, then you don&#8217;t know all they can provide. If you&#8217;re [&#8230;]</p>
<p>The post <a href="https://kaizensigmaco.com/9-things-about-lead-generation-services-youll-kick-yourself-for-not-knowing/">9 Things About Lead Generation Services You&#8217;ll Kick Yourself for Not Knowing</a> appeared first on <a href="https://kaizensigmaco.com">Kaizen Sigma, LLC</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>When it comes to getting and keeping customers, lead generation is the foundation of your business. However, getting people interested isn&#8217;t an easy task, which is why many companies turn to professional lead generation services.</p>
<p>If you think that&nbsp;lead generation services can&#8217;t help your business, then you don&#8217;t know all they can provide. If you&#8217;re new to the idea, here are some things about lead generation services that you might kick yourself for not knowing.</p>
<h2>Things You Should Know About Lead Generation Services</h2>
<h3>1. They&#8217;ll Keep Your Expectations Reasonable</h3>
<p>Every business has expectations of what they want their company to be able to&nbsp;do or how many products they want to sell. While it&#8217;s good to have lofty goals, it&#8217;s even better to keep those goals in perspective. This will ensure you can reach them and be successful. When you work with a company that provides services for lead generation, they&#8217;ll keep your goals and expectations within reason and help you reach them.</p>
<h3>2. They&#8217;ll Let Your Customers Know Who You Are</h3>
<p>For you to make sales, you need potential customers to know you&#8217;re around. Just existing isn&#8217;t enough. Knowing where your customers are looking for you and then getting them the information about your company they need is what a lead generation service does&nbsp;best.</p>
<h3>3. They&#8217;ll Help You Develop the Right Offers</h3>
<p>Creating the right offers to attract customers is imperative. If you&#8217;ve tried sales or specials before and haven&#8217;t had any luck, you probably weren&#8217;t making the right offers. The right lead generation company will help you create offers that attract and retain customers for your business.</p>
<h3>4. They&#8217;ll Help You Create a Business Persona</h3>
<p>Standing out from your competition is important, but knowing how to do that can be a challenge. Your business needs a persona, and working with a professional company to develop that persona and keep it consistent could be what you need to have customers recognize and trust you.</p>
<h3>5. They&#8217;ll Create Premium Content</h3>
<p>You can&#8217;t have any old content on your site. The internet is full of information, so you have to&nbsp;offer something of value so people keep coming back. Using data and experience, a lead generation company can create content that&nbsp;is of interest to your customer base.</p>
<h3>6. They&#8217;ll Promote Your Blogs and Content</h3>
<p>Once that information is online, you have to&nbsp;do something to&nbsp;ensure people find it. Having it promoted is the best way to accomplish this goal, and it&#8217;s a step that a lead generation provider will do so more people can find your products and information.</p>
<h3>7. They&#8217;ll Use Social Media Right</h3>
<p>Just having social media accounts isn&#8217;t enough. You have to use them correctly so that people are engaged and read your posts. If you aren&#8217;t sure how to accomplish this task, then working with a professional will ensure you are successful when it comes to using social media.</p>
<h3>8. They&#8217;ll Develop Landing Pages</h3>
<p>Your web page has a lot of information about your company, but it might be overwhelming for customers. If you have a landing page that highlights one or two products or a special you&#8217;re running, this might be more engaging. A lead generation service provider can create landing pages that get conversions.</p>
<h3>9. They&#8217;ll Create Calls to Action</h3>
<p>You are more than likely aware of how important a call to action is, but you may not be creating ones that are getting people to act. Again, using data and other information, a lead generation service provider can create calls to action that actually&nbsp;get people to act.</p>
<h2>Working With a Professional Service</h2>
<p>If you&#8217;re ready to take your lead generation to the next level, <a href="https://kaizensigmaco.com">contact Kaizen Sigma today</a>. We&#8217;ll work with you to generate leads that will benefit your business.</p>
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		<title>When and How to Use Lead Generation Companies</title>
		<link>https://kaizensigmaco.com/when-and-how-to-use-lead-generation-companies/</link>
		
		<dc:creator><![CDATA[Kaizen Sigma, LLC]]></dc:creator>
		<pubDate>Mon, 12 Aug 2019 04:00:00 +0000</pubDate>
				<category><![CDATA[Beginner Basics]]></category>
		<category><![CDATA[Business Practices]]></category>
		<guid isPermaLink="false">https://kaizensigmaco.com/?p=2245</guid>

					<description><![CDATA[<p>When it comes to your business, no one is more dedicated to its success and know what it needs better than you. Knowing exactly what you want and need to be successful and how to generate leads will always make you the best person for the job. Working with lead generation companies, however, makes it [&#8230;]</p>
<p>The post <a href="https://kaizensigmaco.com/when-and-how-to-use-lead-generation-companies/">When and How to Use Lead Generation Companies</a> appeared first on <a href="https://kaizensigmaco.com">Kaizen Sigma, LLC</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>When it comes to your business, no one is more dedicated to its success and know what it needs better than you. Knowing exactly what you want and need to be successful and how to generate leads will always make you the best person for the job. Working with lead generation companies, however, makes it possible for you to leverage your passion and knowledge with the information you need to be successful.</p>
<h2>When to Use Lead Generation Companies</h2>
<p>The goal of a lead generation company is to help you find the right people to send your business information to. Not everyone in this world needs or wants your products or services, so sending a blanket message isn&#8217;t worth the time and effort. A lead generation company can help you tailor your information to those who are interested in what you have to sell.</p>
<p>This process takes time and requires looking at a lot of data, which means that, with your other duties, you may not be able to&nbsp;spend time hunting for quality leads the way you want to. Finding those leads for you is the main focus of a lead generation company, and they can spend as much time as necessarily&nbsp;perfecting the list for your needs.</p>
<h2>Forming a Partnership</h2>
<p>Lead generation companies can also work with your sales and marketing departments to further improve and enhance the lead list. Again, since no one knows your business better than you and the people who work for you, this ensures that you are reaching those people who are most interested in what you have to&nbsp;offer.</p>
<h2>Going Beyond the List</h2>
<p>After the company helps you put together a list, they should then work with you to find the best way to approach these leads and sell them on your products and your company. This could involve several different campaigns, including emails, phone calls, or contact through social media sites. The goal will be to convert the lead into a customer using the most effective means to reach each lead.</p>
<h2>Questions to ask When Looking for a Lead Generation Company</h2>
<p>When it comes to finding the right lead generation company, you want to know that they are going to help you with your endeavors. Below are some questions you might consider asking before creating a partnership.</p>
<h3>What Process or Techniques Do You Use?</h3>
<p>There are may strategies a lead generation company can use, including focusing on SEO, blogging, paid searches, email marketing, cold calling, or pay per clicks, among others. They may even use a combination of all of&nbsp;these. To ensure that you are getting a company that works for you, find one that aligns with your process preferences.</p>
<h3>How Do You Qualify Leads?</h3>
<p>You more than likely have an idea in mind of what makes a qualified lead. This can be based on certain demographics or needs, and this is a good way to find the customers that are&nbsp;right for your business. Before working with a lead generation company, make sure they understand and agree with you on what makes a qualified lead. That way, you&#8217;ll be able to find the right leads that will generate more sales for your company.</p>
<h2>Finding the Right Company</h2>
<p>When it comes to lead generation companies, you want to find the one that will work for you. A cookie-cutter campaign isn&#8217;t going to get you the leads you need, so working with a company that will tailor their services to help you is crucial. You&#8217;ll also want to look for a company that values quality of leads over quantity. At Kaizen Sigma (https://kaizensigmaco.com/), we can offer you those qualities and more. <a href="https://kaizensigmaco.com/">Contact us today&nbsp;</a>to see how we can help your business with lead generation.</p>
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		<title>5 Common Myths About Lead Generation Companies</title>
		<link>https://kaizensigmaco.com/5-common-myths-about-lead-generation-companies/</link>
		
		<dc:creator><![CDATA[Kaizen Sigma, LLC]]></dc:creator>
		<pubDate>Mon, 05 Aug 2019 04:00:00 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Beginner Basics]]></category>
		<category><![CDATA[Business Practices]]></category>
		<guid isPermaLink="false">https://kaizensigmaco.com/?p=2240</guid>

					<description><![CDATA[<p>Lead generation is vital, and having a robust pipeline of prospects at different stages in the customer&#8217;s journey will ensure your business continues to grow. As with many other business services, outsourcing to expert lead generation companies has become popular lately; however, some businesses are still hesitant to work with a third-party provider in something [&#8230;]</p>
<p>The post <a href="https://kaizensigmaco.com/5-common-myths-about-lead-generation-companies/">5 Common Myths About Lead Generation Companies</a> appeared first on <a href="https://kaizensigmaco.com">Kaizen Sigma, LLC</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>Lead generation is vital, and having a robust pipeline of prospects at different stages in the customer&#8217;s journey will ensure your business continues to grow. As with many other business services, outsourcing to expert lead generation companies has become popular lately; however, some businesses are still hesitant to work with a third-party provider in something as important as sales.</p>
<p>Unfortunately, this hesitation can lead to bad practices and missed opportunities. You don&#8217;t want to fall behind, so learn the truth behind these five myths about outsourcing your lead generation:</p>
<h2>5 Myths About Lead Generation Companies</h2>
<h3>1. Websites Generate Plenty</h3>
<p>Some marketers will tell you the only thing required to keep your sales phone ringing off the hook is a website. While a website is one place where your business can collect information, it should not be the only place.&nbsp;The internet is a big place and different demographics prefer engaging with businesses on different platforms.</p>
<p>For example, a Millennial might reach out to your business on Twitter, while a Baby Boomer will search on Google and find your phone number. The key to generating leads online is to be where your customers are searching; and that&#8217;s just the kind of&nbsp;information lead generation services stay on top of for you.</p>
<h3>2. Quantity &gt; Quality</h3>
<p>Inexperienced marketers get overly focused on quantity numbers, leading the businesses they work for to assume that keeping numbers high is all that&#8217;s necessary for success. This could not be farther from the truth, as any lead generation business worth their weight can attest.</p>
<p>Remember: having 10 leads that are interested in and can afford your products and services is far more valuable than 100 leads that can&#8217;t afford your offerings or aren&#8217;t really&nbsp;interested in what you have to&nbsp;offer.</p>
<h3>3. Blogging Is Easy</h3>
<p>One of the biggest misconceptions about content marketing is that any old blog article or social media post released once a week or so&nbsp;will suffice. Some marketers think of content marketing as a simple activity that doesn&#8217;t require much planning or research.</p>
<p>In reality, your content marketing has to be&nbsp;actively managed, just like a paid advertising campaign. While content and blogging is a low-cost lead generation tool, choosing not to have a plan for these activities is doing a disservice to the rest of your digital strategy by not driving leads into your marketing funnel. One of the most important services a lead generation business can do for you is to give you a well-thought-out strategy that fits your company&#8217;s need.</p>
<h3>4. One General Landing Page Works</h3>
<p>Well-designed landing pages can have a significant impact on the overall conversion of your website, but they are not a magical solution. Marketers often drive prospects to landing pages to capture data from the visitor before giving them some information. While this strategy works in certain cases, it often does not because the prospect does not see what they are looking for.</p>
<p>Professional lead generation companies do far more than just tidy up your landing page. They work out what people need to see and how to get them to the right place to satisfy their needs and boost your bottom line.</p>
<h3>5. Everyone Responds to Free Stuff</h3>
<p><span class="rangySelectionBoundary" id="selectionBoundary_1563847167779_24870197954255135" style="line-height: 0">﻿</span><span class="rangySelectionBoundary" id="selectionBoundary_1563847167785_3054263899168983" style="line-height: 0">﻿</span>Just because people like free stuff does not mean you can expect leads to come flooding in for any old piece of content, especially if that content has nothing to do with your business. The trick is finding the right things to give away to attract the people who need your services or products and can afford them. That&#8217;s where a lead generation company comes in.</p>
<p>Lead generation should be one of the primary goals of your digital marketing strategy. If that&#8217;s not the case, <a href="https://www.kaizensigma.co/marketing#row--73495">contact the experts at Kaizen Sigma</a> for a free strategy call. Kaizen Sigma incorporates lead gen into powerful inbound marketing programs that nurture sales opportunities for businesses of all types and sizes.<span class="rangySelectionBoundary" id="selectionBoundary_1563847167784_7325167721656094" style="line-height: 0">﻿</span><span class="rangySelectionBoundary" id="selectionBoundary_1563847167778_6601330757361863" style="line-height: 0">﻿</span></p>
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		<title>5 Bad Habits That People in the Digital Marketing Service Industry Need to Quit</title>
		<link>https://kaizensigmaco.com/5-bad-habits-that-people-in-the-digital-marketing-service-industry-need-to-quit/</link>
		
		<dc:creator><![CDATA[Kaizen Sigma, LLC]]></dc:creator>
		<pubDate>Mon, 29 Jul 2019 04:00:00 +0000</pubDate>
				<category><![CDATA[Beginner Basics]]></category>
		<category><![CDATA[Business Practices]]></category>
		<guid isPermaLink="false">https://kaizensigmaco.com/?p=2238</guid>

					<description><![CDATA[<p>While technology is at the heart of online marketing, to be successful you need a digital marketing professional who can combine their creative know-how with human psychology and scientific data. Since a significant portion of digital marketing involves A/B testing and optimizing for different audiences, many professionals in the digital marketing services arena fall back [&#8230;]</p>
<p>The post <a href="https://kaizensigmaco.com/5-bad-habits-that-people-in-the-digital-marketing-service-industry-need-to-quit/">5 Bad Habits That People in the Digital Marketing Service Industry Need to Quit</a> appeared first on <a href="https://kaizensigmaco.com">Kaizen Sigma, LLC</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>While technology is at the heart of online marketing, to be successful you need a digital marketing professional who can combine their creative know-how with human psychology and scientific data. Since a significant portion of digital marketing involves A/B testing and optimizing for different audiences, many professionals in the digital marketing services arena fall back on them as justifications for bad habits. Keep reading for our top 5 bad habits that professionals in the digital marketing services space need to quit (or never start), as well as suggestions on how to correct the learned behavior.</p>
<h2>5 Bad Habits That Digital Marketing Services Professionals Need to Quit</h2>
<h3>1. Advertising the Product, Not the Solution</h3>
<p>While product launch campaigns are notorious for advertising the product and not the solution, bad habit number one is something that every digital marketer has struggled with, whether they have two or twenty years of experience: advertising the product (features), and not the solution (benefits).</p>
<p>The problem with this strategy is that the digital marketer makes two incorrect assumptions about the consumer:</p>
<ol>
<li>That they will recognize the brand</li>
<li>That they will understand why the features of a product are important</li>
</ol>
<h3>2. Not Cleaning Campaign Data</h3>
<p>The internet is a dirty and cluttered place, with spam, bots, scams, and Nigerian Princes that want to share their fortune with you. It&#8217;s easy to be misled into thinking your campaigns are an international success. However, before you celebrate (or share your data with a client or manager), it&#8217;s important that you clean your data so they can get an accurate view of your campaign analytics.</p>
<p>After applying your Google Analytics filters and getting rid of junk email addresses and phone numbers that don&#8217;t exist, your campaign numbers will probably be much lower; however, swallowing your pride and digging into what worked, what didn&#8217;t, and how you can optimize separates the digital marketing services experts from the novices.</p>
<h3>3. Believing Statistics Quoted by Industry Insiders</h3>
<p>Making the assumption that all campaigns have a predictable conversion rate is a dangerous path to go down for a digital marketer. There is no universal number that applies to every campaign! Quoting industry publications and white papers might make you seem momentarily smarter in a client meeting, but explaining why that client&#8217;s campaign performed below that figure weeks later can be an unnecessary embarrassment.</p>
<h3>4. Aggressive Consumer Data Collection</h3>
<p>In the past, many professionals in the digital marketing services industry viewed consumers&#8217; data with a <em>laissez-faire</em> attitude towards privacy and security. Today&#8217;s consumers are inundated with internet junk, and because of some high profile data leaks, they are more sensitive about their privacy. Digital marketers that don&#8217;t recognize this attitude shift will probably see a backlash in the form of lower campaign results and diminished customer trust. For businesses that have customers in the European Union, GDRP compliance is another data collection factor to always be mindful of.</p>
<h3>5. Continuing a Campaign That Isn&#8217;t Working</h3>
<p>Digital marketing campaigns require a huge about of research, analysis, and setup, and that&#8217;s all <em>before</em> hitting the &#8220;go&#8221; button. However, when digital marketers let their campaign goals turn into moving targets, they are wasting everyone&#8217;s time.</p>
<p>While nobody enjoys seeing dismal numbers after putting their heart and soul into a project, the habit of picking out the good numbers and leaving the poor ones&nbsp;should&nbsp;be avoided at all costs. If a tactic doesn&#8217;t perform, the best digital marketing service professionals see it as a learning opportunity and then turn around and apply this learning to the next iteration of the campaign.</p>
<p>To learn more about Kaizen Sigma and how our best-in-class team of digital marketers can help your business, <a href="https://kaizensigmaco.com/contact-us/">contact us for a free consultation</a>.&nbsp;</p>
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