If your business involves selling items online, you know all about how hard it is to convert visitors into customers. Getting yourself profitable can be a long and complicated process, but it can be simplified with an easy-to-use software tool called a sales funnel. Sales funnels are customer-driven marketing models that guide the customer on the path to purchasing your product, and this ClickFunnels review will spotlight the positives of one of the best models.
The sales funnel has four stages – awareness, interest, decision, and action. One of the most popular sales funnel tools is ClickFunnels, developed by Russell Brunson in 2014. Now a $100 million a year business with over 65,000 members, it simplifies building sales funnels and lets you design every step of the journey with ease.
ClickFunnels is used by many of the top digital marketing firms to help our clients maximize their sales. Here at Kaizen Sigma LLC, we use only the top software for our sales platforms and are taking on new clients now. Read on for a ClickFunnels review that spotlights the positives and negatives of this popular sales funnel software.
ClickFunnels is one of the most intuitive sales funnel software programs, with the features you need to track your customers every step of the way. You can use it to develop landing pages, squeeze pages, web seminars, membership recruitment sites, and specialized sales funnels with features like orderbumps and upsells. High-end packages like the Etison Suite include the Backpack affiliate program and a private email service, making it an all-inclusive package for those launching an online business.
ClickFunnels comes with more templates than any other sales funnel software, coming with twenty-two different funnels that Russel has developed. They are divided into three categories – lead capture funnels, sales page funnels, and event funnels. Specialized funnels like membership signup pages are included, and every funnel type has both free and paid templates.
ClickFunnels gets high marks for its intuitive drag-and-drop editor format, allowing you to set up pages with any number of rows and columns. Your mouse controls the elements and you can move them before finalizing your design. Text elements can be added inside every box.
The software has a good selection of page elements or widgets, giving you the flexibility needed to make sure your page stands out from the crowd. Elements include surveys, pricing tables, comment sections, and progress bars.
ClickFunnels has the best affiliate marketing program in its category, paying out 40% recurring commissions for every referral, plus regular raffles for successful affiliates after a hundred active referrals. The share funnels feature allows affiliates to use the format of other users’ funnels if they share their software.
Clickfunnels has received complaints about the lag time when adding a funnel. Adding a funnel to your account takes eight to ten seconds every time, which users consider a minor annoyance.
The cheapest plan on ClickFunnels limits you to twenty funnels, a hundred pages, and 20,000 visitors. This is fine for small businesses, but can be limiting for client work or affiliate users.
ClickFunnels has a lot of features, but this gives it a high learning curve. Many new users say the process of building the first few funnels is challenging, but it speeds up quickly.
ClickFunnels currently has two pricing tiers. The basic model charges $97 a month, while the all-inclusive Etison Suite plan costs $297 a month and is ideal for larger businesses and professionals.
A few minor drawbacks aside, we agree that ClickFunnels is the best sales funnel software on the market. As a Kaizen Sigma LLC client, you’ll get the full benefits of this software and an experienced full-service team designing your digital outreach. Contact us to schedule a free strategy call today.
Disclosure: Kaizen Sigma is an independent ClickFunnels Affiliate, not an employee. Our agency receives referral payments from ClickFunnels. The opinions expressed here are our own and are not official statements of ClickFunnels or its parent company, Etison LLC.
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